YouTube Pros and Cons
- Sheer Size – netting an average of 1 billion unique views, size is the greatest advantage that YouTube has against any other online video platforms.
- Easy for you to make your video a viral sensation because of its large community
- Built-in SEO – as owned by search engine giant Google, businesses can easily make their video content visible. You can use calls-to-action as annotations are allowed when you upload videos.
- Accepts your full HD and 4K videos
- Has comments section where you can interact with your audiences
- It offers unlimited hosting and bandwidth for free.
- You can increase your online visibility through its TrueView Advertising program.
- Content and ads of competitors can be placed side by side with your videos.
- Your videos are set as public content by default making it difficult to control including the comment section. You have the option to disable comments though.
- Some organizations block YouTube and social media sites. As a business you should be aware of this.
- Vimeo does not have pre-roll ads.
- It favors quality content.
- You can use your own domain
- You can customize the video players
- You can gain access to detailed analytics
- lesser visibility for your videos because Vimeo has a smaller community
- you have to pay at least $17 monthly to experience the benefits mentioned earlier
- Vimeo has storage restrictions
- SEO wise, Google favors its own platform.
Videos are great tool for business marketing. It can help you boost search engine rankings as well. Youtube vs Vimeo - when used properly, you can effectively introduce your services and products to potential customers.
